Market Acceptance Assessment for Cowpea Sorghum and Pearl Millet Tender

TERMS OF REFERENCEMarket Acceptance Assessment for Cowpea, Sorghum, And Pearl Millet1)    BackgroundThe Markets and Seeds Access Project (MASAP) aims to strengthen food security, climate resilience, and inclusive economic participation among smallholder farming households, particularly women and youth in Zambia and Zimbabwe. The project promotes the adoption, production, and utilization of improved open-pollinated and self-pollinated varieties of climate-resilient crops, including Pearl Millet, Sorghum, Cowpea, and Groundnuts. Using a Market Systems Development (MSD) approa…